Whirl Sites Blog

At Whirl Sites we’re passionate about the web, and our blog is a place where we share resources, tips, and interesting links that we think are of value to our existing customers and to everyone else who loves web development as much as we do.

Boost Your Visibility with Google My Business

Google My BusinessDo you ever feel like your business is invisible online?  Like you’re there at the party, so to speak, but no one is talking to you?  Well, maybe it’s all in your head.  But maybe there just might be something to your negative intuitions.  Maybe your business is not enjoying the online interaction that you would expect because you haven’t done all you can to make sure that you are “visible.”  The good news is that with Google My Business this is an easy problem to fix.

What Google My Business Can Do for You

If you have not yet registered your business with Google My Business (formerly Google Places), you could be putting your business at a disadvantage.  That’s because if Google does not recognize that your business exists, it will not appear on maps that are generated when potential customers do a search for businesses of your type in the area.  For example, let’s say you are a mechanic in Indianapolis, Indiana, who has not registered your business. Someone who lives just down the street could search for “car repair” and your shop would not show up on the map of nearby businesses, ever if you are the closest mechanic to the searcher. This means that your business is missing out!

How to Sign Up

Registering your business does not cost you anything and it is easy to do.  Just go to www.google.com/placesforbusiness and following this simple process:

  1. Sign in to your Google account. (If you don’t have a Google email account, you’ll have to create one.)
  2. Fill out the registration form. (Be sure to answer questions accurately.  If something looks fishy, you may be flagged for review, which will delay activation of your listing.)
  3. When filling out the form, you will need to decide how you would like Google to verify the existence of your business. You can do this by phone or by mail.  When you receive your PIN from Google via the method you chose, you will also receive instructions to complete the registration.
  4. Once registration is complete, Google will activate your listing, usually within 12 hours.

It’s that simple.  With an active listing, your business will be included on maps of your surrounding area.  Additionally, your business will also be displayed closer to the top of search results, even if you don’t have a website.  Furthermore, your customers will be able to write a review of your business on Google+.  This really is worth the few minutes of time that it takes to complete the process.  It is just one easy step that can help your business become more visible online.

Another is having a search-friendly website, like a Whirl Sites website.  Whirl Sites, located in Brownsburg, Indiana, offers a simple, inexpensive solution to your website needs.  If you’re ready to take that step, give us a call at 317-892-9435 to find out how easy our process is.